Business

Barry Smith talks about promoting his books in Broome

Professional Development Courses from the Australian Society of Authors

Beginner Facebook and Twitter for Authors and Illustrators

Have you ever wondered what all the fuss over social media is about? If you’ve been considering setting up a Facebook or Twitter profile and want information about the benefits, this course is for you. You will come away with increased knowledge of social media tools and how Facebook and Twitter can help promote your work.

Now while I (along with most baby boomers I suspect) don’t like to admit I’m getting older, I certainly do not consider myself to be getting ancient. And yet, generation X, Y, and whatever the next lot call themselves, may well be correct if they perceive my fumbling with day-to-day 21st century technology as being old-fashioned and fuddy-duddy. I mean, just look at the language I use! But there again, words themselves can be fickle, as they ebb and flow with generational and societal change.

Ruth Miller has just completed her first book and here discusses the trials and tribulations that involved.

One of the mantras in the publishing world is that book reviews sell books. They announce your book to the world, giving it credibility and relevance. They help you reach your target audience and open the door to sales.

  • Chancing a long shot

At the start of a soccer match it is possible to exploit an unwary goalkeeper by scoring with a speculative long shot that proves sufficient to gain a match-winning lead. To miss is no immediate calamity but then ultimate victory may require a hard fought slog to the end of a 90-minute game.

Every now and then I am reminded of the incredible swings of emotion I experienced when, back in 1997, I first set myself a goal to self-publish — with no prior industry experience ­— a national magazine for people just like me, would-be home-based business owners. (Remember, in 1997 not a lot of people were working from home, but boy, didn’t a lot of us want to!) 

There will be lots of talk about Charles Dickens on this anniversary day, but here’s five things I think he would be saying to self-published authors today...... (or indeed, doing, as I'm sure he would be self-publishing!)

Maybe it is a case of “the more things change, the more they stay the same”. Although there are huge changes within the publishing industry right now the three basic drivers of publishing remain the same – technological change, distribution and marketing.

Helen Ross of Miss Helen Writes interviews Debbie Higgs of Palmer Higgs Publishing Services about her books, the process of producing them and the world of self-publishing.

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